Liverpool Marks & Spencer

3D Model

Liverpool BID Company, in collaboration with Open Culture, commissioned us to make a rolling 15 minute projection show to animate the city centre as part of their seasonal programme of events.

We used a 3D laser scanner to acquire the exact measurements of the building, a process that included sticking point markers over the whole area, eliciting odd looks from stern security guards! The resulting point cloud data was used to create an exact 3D model of the building. This allowed our brilliant artists to map animation and lighting effects precisely to the architecture of Marks & Spencer, thus creating the illusion of the building coming to life.

Read more at: http://www.drawandcode.com/work/projects/snowflake-trail-projection-mapping-event-in-liverpool/#sthash.SjuROtBJ.dpuf